Jim Glaub is a recognized leader in innovative marketing, social media, web design, and video production for the theater. He is currently the VP of Content and Community at SERINO/COYNE, the nation’s longest-running live-entertainment advertising agency.

Currently, he is leading the digital campaigns for The Tony Awards® (Webby Award Honoree for the Second Screen Experience), The Phantom of the Opera, An American In Paris, Tuck Everlasting, Misery, The Gin Game, Peter Pan 360 and BroadwayHD.com.  Previous shows: It Shoulda Been You, Disgraced, You Can’t Take It With You, The Cripple of Inishmaan, The Realistic Joneses, Lady Day at Emerson’s Bar & Grill, I’ll Eat You Last, Peter and the Starcatcher, Nice Work If You Can Get It, Clybourne Park, Who’s Afraid of Virginia Woolf?, Follies, The Heiress, How To Succeed…, Lombardi, Fela!, The Normal Heart, Promises, Promises, A Little Night Music and dozens of other Broadway and Off-Broadway shows.  

He is also the co-creator of the popular fashion blog “Last Night at the Met.”

Jim is on the advisory committee for the American Theatre Wing, a regular speaker at New York University’s continuing education program ‘Marketing for the Arts,’ The International Academy of Web Television and on the Board of the Woodshed Collective, New York’s leading immersive theatre company. He’s been featured in The New York Times, The Wall Street Journal, Businessweek, Variety, Mashable, NPR’s Marketplace, Playbill, The Price is Right and Cash Cab. He’s one of BroadwayWorld’s “Top 100 People to Follow on Twitter” and owns over 300 brooches documented on #365Brooch.